We have a great opportunity to join a fast-growing professional membership organisation based in London.
This is a varied role, which includes responsibility for developing communications content, including copywriting for a range of communications products, and for the development, monitoring, and improvement of digital products including the website, stakeholder emails, and social media.
Typically, the role will involve:
Developing content and imagery for all of established platforms and publications, in-house where possible or with external providers where necessary
Planning future content and messages, writing articles, press releases, and briefing notes, and reacting effectively to new or emerging events/issues
Design, develop and maintain digital assets and communications activities, with particular focus on the website
Gather and analyse data and information to improve the online presence and help tailor content to audiences by developing creative concepts and functional components
Commission and manage external agencies to work on digital and communications products
Help build a social media profile across all platforms, that is proportionate to a professional body
Develop and map user journeys to help users effectively engage with digital content, and to undertake user research and concept testing to help focus the online engagement activities
Monitor, measure and report on marketing communications performance
Identify and capture any issues with current digital content, structure, functionality and layout
Essential Knowledge, Skills & Experience:
Ability to create content for a range of audiences across different digital platforms for a mix of purposes
Good working knowledge of website content management systems to publish content
Knowledge of email service providers to design, create and send marketing emails
An understanding of digital copywriting and publishing
Working knowledge of social media reporting tools, email marketing reporting tools and Google Analytics
Able to come up with new and innovative communications approaches
Good awareness of digital developments and innovations
Experience of working with a broad range of internal and external stakeholders at all levels
Able to thrive managing a varied and challenging workload
Adept at developing and managing own projects
Fantastic Benefits Package
Interested? Please click Apply Now, we'd love to hear from you!